Abstract:
The focus of this study was to assess the influence of green recruitment
and selection on the sustainability of selected tea factories in Kericho
Highlands region, Kenya. The study was anchored on human capital
theory. It adopted a correlational research design, with a targeted
population of 915 respondents drawn from tea factories in the Kericho
highlands region. A sample size of 278 respondents was determined
scientifically using the Yamane taro formula. Primary data was
collected using a structured questionnaire. The validity of the research
was checked together with the supervisors and subject experts, while
instrument reliability was determined through Cronbach's alpha
coefficient, where a coefficient of 0.7987 was obtained. Descriptive
statistics and regression analysis was used to analyse data. The findings
established a significant positive relationship between green
recruitment and selection and the sustainability of the tea factories. The
study concluded that green recruitment and selection influenced the
sustainability of the factories.
