University of Kabianga Repository

Browsing Research Papers (RP) by Author "Chepkwony, David"

Browsing Research Papers (RP) by Author "Chepkwony, David"

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  • Influence of Brand Equity on Financial Performance of Mobile Telecommunication Firms in Nairobi, Kenya 
    Chepkwony, David; Langat, Lydia; Rop, Williter; Naibei, Isaac (International Journal of Economics, Commerce & Management, 2018-09)
    This study sought to examine how brand equity influence financial performance of mobile telecommunication in Nairobi, Kenya. The population of the study comprised of two thousand seven hundred and fifty subscribers ...
  • Objective Quality and Price Variation in Tea Marketing 
    Chepkwony, David; Langat, Lydia; Chepkwony, Patricia; Langat, Reuben (International Journal of Latest Research in Humanities and Social Science (IJLRHSS), 2023)
    Tea sector is an important part of Kenya’s economy as a leading export earner. Kenya Tea Development Agency (KTDA) farmers’ earnings in bonus payment fluctuate based on variation in tea prices, however farmers in the ...

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